What this site measures

This site counts how its pages are found, read, and returned to. The numbers are about the site, not about you — they tell us which pages are useful so we know what to improve. Here is exactly what that means.

What gets counted. When you view a page we count the view, how far down the page you scrolled, how long you were actively reading, whether you copied anything, whether you followed a link to another of our sites, and playback progress on pages that carry a video. That’s it — statistics about pages: which ones are found, read to the end, and returned to.

How return visits are counted. One first-party cookie, nkda_mid: a random identifier that means nothing outside this site, kept for 13 months. It exists to tell “one person returning” apart from “many people visiting once”, which is the difference between a page people rely on and a page people bounce off.

What is never collected. No IP address, no browser fingerprint, and no full referring URL — only the referring site’s hostname. Nothing you type on any page is ever recorded. There are no third-party trackers or advertising pixels: the numbers go to this site’s own endpoint and nowhere else.

How long the numbers are kept. Raw measurement records are deleted after 90 days. Only the aggregate statistics — counts per page — persist.

Why there’s no cookie banner. Because there’s nothing to consent to a trade about: the measurement is statistics about this site, used only to improve it — no advertising, no profiling, nothing that follows you across the web. This page and the one-click switch below are the deal, stated plainly.

Switching it off. Use the button below, or the matching toggle in the footer of every page. Switching off removes the nkda_mid cookie and stops all measurement for you; the same button switches it back on whenever you like.