Technical Leadership in One Hour a Week

Weekly Strategic Coaching for CTOs and Engineering Leaders

One hour per week of focused leadership coaching for CTOs, engineering directors, and technical leaders navigating strategy, architecture, organisational design, and engineering culture.

Delivered through a timeboxed retainer. No hourly billing, no scope creep, just consistent access to strategic leadership guidance that integrates with your operational responsibilities.

What You Get

Martin brings decades of experience as a software engineer, Microsoft MVP in Azure DevOps and GitHub, and Professional Scrum Trainer. He understands what engineering excellence and technical leadership look like in practice, not theory.

One hour a week provides consistent, focused guidance for leaders who need to balance strategic thinking with operational reality. This is coaching designed for leaders who must keep delivery moving while evolving how the organisation works.

Strategic clarity – Focused discussion on architecture decisions, organisational design, and engineering direction.
Evidence-based framing – Approaches to decision-making grounded in engineering economics, DORA metrics, and Evidence-Based Management.
Stakeholder alignment – Guidance on navigating executive conversations, cross-functional relationships, and organisational politics.
Capability building – Coaching that develops internal leadership strength, not long-term dependency.

Focus Areas

Engineering Strategy

Clarity on technical direction, architecture evolution, and engineering investment decisions.

Organisational Design

How to structure teams, accountability, and decision-making for flow and autonomy.

Engineering Economics

Visibility into delivery performance, cycle time, flow efficiency, and engineering capacity.

Stakeholder Engagement

Guidance on executive communication, cross-functional alignment, and influencing without authority.

Engineering Culture

Building systems that support continuous improvement, psychological safety, and technical excellence.

Why This Engagement Model

Timeboxed Retainer

You retain capacity, not hours. One hour a week without transactional billing or change orders.
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Risk Reversal

Full refund if you’re not satisfied. No questions asked.
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Built for Leaders

Designed for technical leaders who must lead strategically while maintaining operational momentum.
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Builds Internal Capability

Coaching that strengthens your ability to lead independently, not create long-term consulting dependency.
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Who This Is For

This coaching is for technical leaders navigating strategic and organisational challenges:

CTOs and engineering directors in small organisations who need strategic thinking without overhead. Engineering managers in larger organisations who need clarity on architecture, team design, and cross-functional alignment.

Leaders who must balance delivery, technical evolution, and organisational change without losing momentum.

Small organisations – Strategic leadership support without the overhead of large consulting engagements.
Larger organisations – Focused guidance for leaders navigating complex delivery systems and organisational dynamics.
Leaders in transition – Support for technical leaders stepping into broader strategic or organisational roles.
One hour a week creates space for strategic clarity without disrupting delivery. Book a free consultation with Martin Hinshelwood. Schedule Consultation

Connect with Martin Hinshelwood

If you've made it this far, it's worth connecting with our principal consultant and coach, Martin Hinshelwood, for a 30-minute 'ask me anything' call.

Our Happy Clients​

We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.​

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