How to Overcome Agile Banditry: A Product Owner’s Journey

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5 minute read

In Agile, there’s a common misconception that leads to what I like to call “Agile Banditry.” Product Owners, when misguided, can fall into the trap of treating their role as a project manager, dictating every step of the team’s progress like an overbearing taskmaster. This often leads to disengagement, frustration, and ultimately, a failed product. In this blog, we’ll explore the dangers of Agile Banditry and how Product Owners can avoid this trap, enabling their teams to thrive.

What is an Agile Bandit?

Have you ever encountered a Product Owner as an Agile Bandit? I have. I once worked with a Product Owner who was obsessed with task-level planning. Every person on the team had a detailed Gantt chart—start times, end times, task dependencies—you name it. If the team followed this rigid plan perfectly, everything would supposedly work out just fine. But as you can guess, it didn’t.

This mindset embodies Agile Banditry. The Product Owner believes that controlling every little detail of the team’s work will result in success. They’re so focused on the plan that they miss the bigger picture.

Why Does Agile Banditry Fail?

  • Lack of Flexibility: Agile is about being adaptive, not rigid. When you lock a team into a Gantt chart or micro-manage their tasks, you eliminate the room for creativity and flexibility.

  • Disengagement: When a Product Owner micromanages, the team loses autonomy. This lack of ownership over their work leads to disengagement. Have you ever seen a sad, unhappy group of people create an amazing product? Of course not! Happy, engaged teams build great products.

  • Focus on the Wrong Things: Instead of looking at goals, outcomes, and value, the Agile Bandit is stuck managing tasks. They’re worried about deadlines and checklists instead of focusing on delivering valuable products to customers.

The Role of the Product Owner in Agile

A Product Owner is not a Project Manager. They shouldn’t be obsessed with the minutiae of tasks, timelines, and dependencies. Their job is far more important.

Vision, Value, and Validation

The role of the Product Owner centers around three key areas:

  1. Vision: Where are we going as a team? What is the ultimate goal of our product?

  2. Value: What are we delivering to our users or customers? How does this product improve their lives?

  3. Validation: Did we achieve what we set out to do? Are our users actually benefiting from the product?

If a Product Owner is overly focused on task-level planning, they lose sight of these core responsibilities. Instead, they need to trust the highly skilled team they’ve assembled. These are smart, capable individuals who know how to deliver amazing products. The Product Owner’s job is to guide them by providing a clear vision and ensuring the team stays focused on creating value.

Enabling the Team to Thrive

Have you ever seen an unhappy team deliver amazing results? The answer is simple: unhappy teams don’t deliver. If you’ve got a Product Owner who is laser-focused on task management and work breakdowns, you’re not going to have an engaged, motivated team.

  • Engagement leads to quality: Happy, engaged people build great products. When a Product Owner focuses on enabling the team rather than controlling them, you unlock the team’s potential.

  • Product ownership through empowerment: A Product Owner should empower the team, not limit them. It’s about setting a vision, clarifying priorities, and then letting the team figure out how to get there.

Overcoming Agile Banditry

So, what should a Product Owner do if they recognize Agile Bandit tendencies in themselves or their organization?

  1. Let go of old habits: Stop relying on detailed Gantt charts and micro-managed task lists. Focus on the big picture—goals, value, and customer needs.

  2. Trust your team: You’ve hired smart, capable people to do the job. Let them own their work. If they have autonomy, they’ll be more engaged, and that will reflect in the quality of the product.

  3. Focus on collaboration: Agile is about teamwork, not top-down management. Encourage collaboration between team members and across departments. Instead of being a taskmaster, be a facilitator of discussions and decisions.

Personal Experience: A Team in Crisis

Let me share a personal example. I once worked with a team that had a Product Owner stuck in the Agile Bandit mindset. The Product Owner focused exclusively on delivering their detailed plan, and as a result, the team was disengaged. They didn’t care about the bigger picture—they were just trying to check boxes off a to-do list.

The Product Owner didn’t trust the team to figure out how to solve problems. Instead, they were laser-focused on each individual’s task list. The result? The team was frustrated, morale was low, and productivity was abysmal. There was no collaboration, no innovation, and no passion for the work.

But when the Product Owner let go of the task management mentality and focused instead on outcomes and goals, the team’s attitude shifted. They became more engaged, more innovative, and more productive. The team owned the product and the work they were doing, and it showed in the final product.

The Solution: Stop Being an Agile Bandit

If you’re a Product Owner struggling with Agile Bandit tendencies, it’s time to change. Here are some tips to help you transform your approach:

  • Shift your focus to outcomes: Instead of managing tasks, focus on the results. What is the team trying to achieve? How will you measure success?

  • Communicate the vision: Make sure your team understands the bigger picture. What is the product supposed to accomplish? Why does it matter to your customers?

  • Empower your team: Stop micromanaging. Give your team the autonomy they need to be creative and solve problems on their own. When they own their work, they’ll be more motivated and deliver better results.

Conclusion: Don’t Destroy Your Team with Agile Banditry

Agile Banditry doesn’t just hurt the Product Owner; it hurts the entire team and ultimately the product. To avoid falling into this trap:

  • Let go of rigid planning and focus on vision, value, and validation.

  • Trust your team to deliver amazing results when they’re given autonomy and support.

Prioritize engagement—happy, empowered teams build the best products.

Have you ever encountered the product owner as an agile Bandit? I have. I worked with a product owner quite some years ago that believed that if every single person on the team just followed their detailed plan and Gantt chart with start times and end times for all of the tasks, if everybody just followed that, everything would work out perfectly. And the only reason it doesn’t work out perfectly is because people don’t follow his plan.

That is an agile Bandit. A product owner is not a project manager. They’re not looking at task to time; they’re focused on goals and outcomes and what is it we’re trying to achieve. And we’ve hired these super smart people to be able to deliver these amazing products. A product owner should be focused on vision, value, and validation. Where is it we’re going? What is it we get out of it? And have we managed to actually get there?

In order for a product owner to focus on those things, they perhaps need to let go of some of the things that they’ve used in the past and focus instead on enabling the team, the people around the product, to be an engaged, happy group of people. Have you ever met a sad, unhappy group of people that made amazing products or did amazing things as a team? I bet you haven’t, because they don’t exist. Happy, engaged people build great products.

If you’ve got a product owner who’s focused, laser focused on task and work breakdown, you are not going to have a happy, engaged team that is connected to the story that we’re trying to tell as a product. That person is an agile Bandit; they shouldn’t be a product owner at all. It was just terrible. You should see the team. The team was just in a complete mess. They just didn’t care. All they cared about was delivering stuff.

“I’ve got these things on my task list. I need to deliver these things or I’m going to be in trouble from the product owner.” There was no team. So don’t destroy your team with agile banditry as a product owner. Stop it. If you’re being ambushed by agile bandits in your organisation, then my team at Naked Agility can help you, or we can help you find somebody who can. You can set up a no-obligation consultation using the links below. Don’t forget to like and subscribe if you enjoyed the video.

Agile Product Management Agile Product Operating Model Agile Project Management People and Process Product Owner Team Motivation Employee Engagement Personal Agile Philosophy

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