Scrum Masters must master three domains: technical, business, and organisational.
Anything less is a disservice to the team, the Product Owner, and the business.
They must navigate complex systems, align work with strategic objectives, and confidently cause the removal of obstacles. An effective Scrum Master understands software development, advocates for business value, and influences organisational change. If you want real agility, hire real leaders.
Certifications fade, but competence built through experience endures. Demand more from your Scrum Masters, and they will deliver more for your business.
True agility requires bold leadership, and your Scrum Master must be that leader.
If you've made it this far, it's worth connecting with our principal consultant and coach, Martin Hinshelwood, for a 30-minute 'ask me anything' call.
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.
Slicedbread
Schlumberger
SuperControl
Lockheed Martin
NIT A/S
Healthgrades
Graham & Brown
Capita Secure Information Solutions Ltd
Genus Breeding Ltd
Lean SA
Sage
Ericson
Brandes Investment Partners L.P.
CR2
Jack Links
Epic Games
ALS Life Sciences
Flowmaster (a Mentor Graphics Company)
Ghana Police Service
Department of Work and Pensions (UK)
Washington Department of Enterprise Services
New Hampshire Supreme Court
Washington Department of Transport
Nottingham County Council
Capita Secure Information Solutions Ltd
Emerson Process Management
Higher Education Statistics Agency
Microsoft
Epic Games
Milliman