The idea of deploying an operating system like Windows directly to production would have been unthinkable a decade ago. But that’s exactly what Microsoft does now.
The old way, shipping a monolithic OS update every few years, was slow, brittle, and disconnected from real users. They needed faster feedback and a way to catch issues early.
Enter ring-based deployment.
Instead of shipping to everyone at once, Windows updates now roll out gradually:
At every step, telemetry dictates whether a release moves forward or stops. Issues are identified before they hit the full user base.
Windows is a local install. It runs on 900 million machines across an infinite combination of hardware and software. And yet, they still found a way to deploy incrementally, learn from real users, and roll forward safely.
If they can do it, what’s stopping your team?
If you've made it this far, it's worth connecting with our principal consultant and coach, Martin Hinshelwood, for a 30-minute 'ask me anything' call.
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.
