Agile without a usable working product is just expensive theatre.
Yet, so many teams get lost in rituals, Jira tickets, and endless documentation, completely missing the point. Agile is about delivering value continuously—not accumulating unfinished work, endless “technical discussions,” or chasing vanity metrics.
A sprint that doesn’t produce a potentially shippable product is wasted time. A backlog filled with items that never see the light of day is a black hole. And don’t get me started on teams that celebrate velocity without considering whether they’re building anything worthwhile.
The real metric? A usable working product at the end of every sprint. That’s how you mitigate risk, get feedback, and stay relevant in the market. Everything else is noise.
Is your team delivering something usable every sprint, or just running in circles?
If you've made it this far, it's worth connecting with our principal consultant and coach, Martin Hinshelwood, for a 30-minute 'ask me anything' call.
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.
NIT A/S
MacDonald Humfrey (Automation) Ltd.
Jack Links
CR2
DFDS
ALS Life Sciences
Deliotte
Lean SA
Workday
Big Data for Humans
YearUp.org
Philips
Microsoft
Boxit Document Solutions
Bistech
Capita Secure Information Solutions Ltd
Flowmaster (a Mentor Graphics Company)
Schlumberger
Ghana Police Service
Washington Department of Transport
Washington Department of Enterprise Services
Nottingham County Council
Royal Air Force
New Hampshire Supreme Court
Flowmaster (a Mentor Graphics Company)
Microsoft
ProgramUtvikling
Higher Education Statistics Agency
Emerson Process Management
Illumina