One of the biggest misconceptions about Agile is that it’s “easier” than traditional approaches. The reality? It’s much harder.
In a traditional model, you had time—often too much of it. In Agile, you don’t. You need frequent working product. You need to make decisions with incomplete information and still deliver value. You need to embrace uncertainty, but not recklessness.
If you have work that isn’t refined, a deployment process that isn’t within the team’s control, or a team structure that still relies on functional silos—you’re making Agile harder than it needs to be.
True agility demands more discipline, more cross-functional collaboration, and a relentless focus on delivering value. It’s not just a framework; it’s a commitment to excellence.
Are you making Agile work for you, or are you just going through the motions?
If you've made it this far, it's worth connecting with our principal consultant and coach, Martin Hinshelwood, for a 30-minute 'ask me anything' call.
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.
Illumina
Healthgrades
Bistech
Milliman
Schlumberger
NIT A/S
DFDS
Flowmaster (a Mentor Graphics Company)
Higher Education Statistics Agency
Brandes Investment Partners L.P.
Slicedbread
Alignment Healthcare
Lockheed Martin
Workday
Kongsberg Maritime
Trayport
MacDonald Humfrey (Automation) Ltd.
YearUp.org
Royal Air Force
Ghana Police Service
Department of Work and Pensions (UK)
Washington Department of Transport
Washington Department of Enterprise Services
New Hampshire Supreme Court
Schlumberger
Hubtel Ghana
Boxit Document Solutions
Lockheed Martin
Boeing
CR2