A great backlog isn’t just a list of tasks. It’s a strategic tool for delivering value.
Too many teams treat the backlog as a never-ending to-do list, filling it with requests, features, and ideas without considering their impact. The result? A mountain of work that grows endlessly, losing focus and clarity.
A well-crafted backlog reflects:
If your backlog doesn’t help you make better decisions, it’s just noise. The question isn’t how much you have in your backlog—it’s how much of it actually matters.
What does your backlog say about your product strategy?
If you've made it this far, it's worth connecting with our principal consultant and coach, Martin Hinshelwood, for a 30-minute 'ask me anything' call.
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.
Freadom
Bistech
MacDonald Humfrey (Automation) Ltd.
Workday
NIT A/S
Graham & Brown
Jack Links
Higher Education Statistics Agency
Cognizant Microsoft Business Group (MBG)
Microsoft
Xceptor - Process and Data Automation
Teleplan
Schlumberger
Milliman
Healthgrades
ProgramUtvikling
Illumina
Deliotte
New Hampshire Supreme Court
Nottingham County Council
Ghana Police Service
Royal Air Force
Department of Work and Pensions (UK)
Washington Department of Transport
Brandes Investment Partners L.P.
Graham & Brown
Sage
Slicedbread
CR2
Schlumberger