Without Delivery, There Is No Value
Value in software is only realised through delivery. Frequent releases validate assumptions, reduce risk, and enable rapid feedback, adaptation, and …
Deliver valuable, usable products through iterative learning, customer feedback, and continuous improvement. Align strategy, discovery, and delivery to maximise outcomes and reduce risk.
Product Development is the systematic process of delivering valuable and usable products through iterative learning, customer feedback, and continuous improvement. It encompasses the alignment of strategy, discovery, and delivery to maximise outcomes while minimising risk. This concept is crucial as it enables teams to respond effectively to changing market demands and customer needs, fostering an environment where innovation can thrive.
By integrating practices from Agile, Lean, and DevOps, Product Development promotes a culture of collaboration and transparency, allowing cross-functional teams to work cohesively towards shared goals. It emphasises the importance of understanding customer feedback loops, which inform product iterations and enhancements, ensuring that the end product not only meets but exceeds user expectations.
The long-term, systemic nature of Product Development means that it is not merely about delivering a product but about creating a sustainable framework for ongoing value delivery. This approach encourages teams to embrace experimentation and learning, leading to improved efficiency and effectiveness in product delivery. By focusing on continuous improvement and adaptability, organisations can cultivate resilience and maintain a competitive edge in an ever-evolving landscape. The emphasis on value delivery ensures that every effort contributes meaningfully to the organisation’s strategic objectives, reinforcing the importance of a well-defined Product Development process in achieving long-term success.
Value in software is only realised through delivery. Frequent releases validate assumptions, reduce risk, and enable rapid feedback, adaptation, and …
Getting Started with the Definition of Done (DoD). Every team should define what is required, what criteria must be met, for a product increment to be …
Maximise product value with Agile Product Management. Align strategy, customer needs, and continuous delivery.
Explains how the Definition of Done evolves in Scrum, aligning team practices with organisational standards to ensure consistent quality, compliance, …
The Scrum Master is an accountability in Scrum, responsible for enabling the effectiveness of the Scrum Team and fostering continuous improvement …
Scrum teams must deliver working software to real users every Sprint; true progress is measured by delivery to production, not just by completing …
Measuring individual cycle time in Kanban misleads teams, hides real bottlenecks, and harms flow. Focus on system-wide metrics like PCE, WIP, and …
Minimising waste while maximising learning in product creation.
Strategies and techniques for effective backlog management and refinement.
The Product Owner is an accountability in Scrum, responsible for maximising product value through effective backlog management and stakeholder …
Explains how audience-based deployment and testing in production enable faster feedback, safer rollouts, and higher software quality by targeting real …
Explains why promoting code through multiple branches slows delivery, increases risk, and suggests GitHub Flow or Release Flow as simpler, safer …
Explains the difference between subjective goals and the objective Definition of Done in Scrum, highlighting how clear, measurable criteria ensure …
Explains why true Scrum requires real team agency, not just self-management in name, and how lacking agency leads to ineffective, ritualistic Agile …
Explains how true quality improvement needs both tools and a culture of safety, using Toyota’s andon cord as a lesson for Agile and Scrum adoption in …
Transform your organisation with the Agile Product Operating Model, blending agile practices and product management to deliver consistent, …
Building the Minimum Viable Product to test ideas and validate market assumptions quickly.
Comprehensive guide to using OKRs for shared focus, measurable outcomes, and strategic learning, including roles, events, best practices, and common …
Applying Lean principles to rapidly test and validate business ideas with minimal risk.
Excessive handoffs in software development create delays, reduce quality, and harm team morale. Learn how eliminating handoffs boosts agility, flow, …
Delivering working, valuable software at the end of each iteration, ensuring value is incrementally added to the product.
Coordinate multiple teams to deliver complex products while preserving agility. Focus on alignment, flow, and value delivery across the enterprise …
Explore and compare Agile frameworks. Understand their principles, applications, and impact on organisational agility and value delivery.
Velocity measures how quickly teams turn ideas into value, using build, test, deploy, and feedback times—not just story points—to track real delivery …
A cross-border product team overcame misalignment and role confusion through immersive mentorship, boosting collaboration, engineering engagement, and …
Optimising how often software is deployed to enhance feedback loops and value delivery.
Ensuring continuous delivery of incremental improvements to users and stakeholders.
Explains how the Scrum Master is accountable for enabling effective product delivery, fostering team success, and ensuring each sprint produces a …
Evidence-Based Management (EBM) is a strategy for improving an organisation’s ability to deliver value by making decisions based on evidence, not …
Visualising workflows to identify inefficiencies and optimise value delivery.
Explains how Scrum teams can strategically allow unfinished work to flow across Sprint boundaries, enhancing throughput, responsiveness, and …
Continuous Delivery is the practice of frequently delivering small increments of valuable product directly to real users, enabling rapid feedback, …
The process of delivering usable working software products to customers, including planning, development, testing, and deployment.
Master Agile Planning to balance flexibility with predictability. Align teams, optimise delivery, and drive value continuously.
Manage Agile projects effectively with Azure Boards. Track work, optimise planning, and improve team collaboration.
Strategies for iterative and continuous value delivery to customers.
Explores how Product Owners can drive strategy, maximise value, and lead Scrum teams effectively, highlighting the need for empowerment beyond basic …
Testing product ideas with real users to ensure market fit and customer value.
The Scrum Team is a defined accountability within Scrum, composed of a Scrum Master, Product Owner, and Developers working together toward a shared …
Discover why “done” means live in production—not just code complete. Learn to deliver real value, close feedback loops, and drive outcomes that …
Stop paying the hidden costs of weak delivery. Discover how a strong, shared definition of done builds trust, quality, and real agility in your team.
Unlock your team's true potential—discover why a powerful definition of done drives real business impact, customer value, and lasting competitive …
Unlock a smarter Definition of Done—start small, evolve standards, and build team momentum without overwhelm. Discover how progress drives excellence.
Measuring the time from work initiation to customer delivery, helping teams monitor workflow efficiency and improve value delivery.
Is your team’s “done” really done? Discover how a clear, objective definition of done boosts quality, agility, and trust in product delivery.
Explores how agile teams can achieve predictable software delivery through quality focus, effective release planning, and continuous improvement, …
Transform your definition of done into a strategic advantage—deliver real value, reduce risk, and drive business impact with every sprint.
Enhance forecasting in Agile and Scrum. Use empirical data to predict delivery timelines, manage risk, and optimise value delivery.
Stop confusing acceptance criteria with definition of done—learn the crucial difference to boost quality, speed, and trust in your agile delivery.
Align development with business goals using Behaviour Driven Development (BDD). Improve collaboration and create clear, testable requirements.
Empowering teams to take ownership and drive value autonomously.
Undelivered software provides no value. Frequent, iterative releases reduce risk, cost, and failure, enabling faster learning and real user impact in …
Explains why delivering working software to users every iteration is vital in Agile, highlighting feedback, value, and practical steps for continuous …
Explains why rejecting individual backlog items at Sprint Review is a misconception, highlighting Scrum’s focus on learning, collaboration, and …
The US Department of Defence now requires agile, iterative software development, ending mandatory waterfall methods and influencing global government …
Explores key qualities of an effective Scrum Master, focusing on team empowerment, backlog management, collaboration, and removing organisational …
Using experimentation and validated learning to drive product decisions.
A practical guide to Evidence-Based Management, showing how organisations use experiments, feedback, and key value areas to improve value delivery …
Understand the Agile philosophy and its impact on organisations. Go beyond frameworks to explore Agile as a guiding ethos for value delivery.
Working software is the tangible, functional output produced during a Sprint, representing a concrete artifact that delivers value to customers.
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.
Big Data for Humans
Workday
CR2
MacDonald Humfrey (Automation) Ltd.
Alignment Healthcare
ALS Life Sciences
Boeing
Philips
Slicedbread
Jack Links
Brandes Investment Partners L.P.
Trayport
Lockheed Martin
Freadom
Higher Education Statistics Agency
Bistech
Genus Breeding Ltd
Xceptor - Process and Data Automation
Nottingham County Council
Ghana Police Service
New Hampshire Supreme Court
Washington Department of Transport
Royal Air Force
Department of Work and Pensions (UK)
Alignment Healthcare
YearUp.org
Graham & Brown
Bistech
Philips
Emerson Process Management