tech·nic·al·ly agile class·i·fic·at·ion

Product Delivery

Streamlined processes for delivering functional software, encompassing planning, development, testing, and deployment for optimal customer satisfaction.

The process of delivering usable working software products to customers, including planning, development, testing, and deployment.

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Overview

Product Delivery encompasses the entire process of delivering usable, working software products to customers, integrating planning, development, testing, and deployment into a cohesive workflow. This concept is crucial as it enables teams to consistently deliver value in a predictable and sustainable manner, ensuring that products meet customer needs and expectations. By focusing on the end-to-end delivery process, organisations can enhance collaboration across cross-functional teams, streamline workflows, and reduce cycle times.

Effective Product Delivery relies on principles from Agile, Lean, and DevOps, fostering a culture of continuous improvement and responsiveness to change. It emphasises the importance of feedback loops, allowing teams to adapt quickly based on customer insights and market demands. This systemic approach not only enhances the quality of the product but also builds a resilient organisational framework that supports long-term success.

By prioritising Product Delivery, organisations can create a robust environment where innovation thrives, and teams are empowered to take ownership of their work. This leads to higher employee engagement and satisfaction, ultimately driving better business outcomes and customer loyalty. The focus on delivering value through a well-defined process ensures that organisations remain competitive and responsive in an ever-evolving landscape, making Product Delivery a foundational element of modern product development.

Learn More about Product Delivery

Tags

Continuous Delivery

Continuous Delivery is the practice of frequently delivering small increments of valuable product directly to real users, enabling rapid feedback, validation, and continuous improvement from the very first iteration.
Tags

Agile Product Operating Model

Transform your organisation with the Agile Product Operating Model, blending agile practices and product management to deliver consistent, customer-focused value.
Tags

Definition of Done

Getting Started with the Definition of Done (DoD). Every team should define what is required, what criteria must be met, for a product increment to be considered releasable.
Videos

Building a culture of Quality

Explores how fostering a culture of quality and engineering excellence across teams leads to better, safer products, highlighting the impact of leadership and shared values.
Blog

Stop Hiding Behind Complexity and Start Delivering Continuously

Continuous delivery is achievable for any software, regardless of complexity. Success depends on investment in automation, quality, and process improvement—not technical barriers.
Blog

Without Delivery, There Is No Value

Value in software is only realised through delivery. Frequent releases validate assumptions, reduce risk, and enable rapid feedback, adaptation, and continuous improvement.
Blog

Delivery is the only Measure of Progress in Scrum

Scrum teams must deliver working software to real users every Sprint; true progress is measured by delivery to production, not just by completing internal work.
Blog

The Scrum Master is accountable for Delivery

Explains how the Scrum Master is accountable for enabling effective product delivery, fostering team success, and ensuring each sprint produces a usable, valuable increment.
Blog

Definition of Done - Objective vs Subjective

Explains the difference between subjective goals and the objective Definition of Done in Scrum, highlighting how clear, measurable criteria ensure consistent product quality.
Blog

Why Handoffs Are Killing Your Agility

Excessive handoffs in software development create delays, reduce quality, and harm team morale. Learn how eliminating handoffs boosts agility, flow, and value delivery.
Videos

Free Workshop 04: Introduction to Sprint Reviews [Review & Retrospective]

Covers key concepts of Sprint Reviews, interactive workshop delivery using Teams and Mural, technical challenges faced, participant feedback, and retrospective insights.
Videos

The Importance of Delivering Working Software Every Iteration

Explains why delivering working software to users every iteration is vital in Agile, highlighting feedback, value, and practical steps for continuous improvement and success.
Guides

Nexus Guide

Discover more about Nexus Guide and how it can help you in your Agile journey!
Tags

Internal Developer Platform

An Internal Developer Platform streamlines development processes, enabling teams to build, test, and deploy applications efficiently within a controlled environment.
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Shift Left Strategy

A Shift-Left Strategy brings testing, security, and compliance earlier in development, reducing defects, accelerating feedback, and improving quality for faster, more reliable delivery.
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Working Software

Working software is the tangible, functional output produced during a Sprint, representing a concrete artifact that delivers value to customers.
Videos

The Power of Technical Excellence in Agile Development

Explores how technical excellence in Agile development reduces risk, prevents technical debt, and boosts product quality and delivery speed through strong engineering standards.
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Your Evolving Definition of Done

Explains how the Definition of Done evolves in Scrum, aligning team practices with organisational standards to ensure consistent quality, compliance, and business value delivery.
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A better way than staggered iterations for delivery

Explains why staggered iterations harm software delivery, increasing technical debt, and recommends cross-functional teams, test-first, and working software each sprint.
Blog

Great Scrum Masters Need Technical, Business, and Organisational Mastery

Scrum Masters are most effective when they combine leadership skills with technical, business, and organisational mastery to support teams, Product Owners, and change.
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Professional Scrum teams build software that works

Professional Scrum Teams prioritise software quality, accountability, and continuous improvement, ensuring each release is reliable, defect-free, and delivers real value.
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Release planning and predictable delivery

Explores how agile teams can achieve predictable software delivery through quality focus, effective release planning, and continuous improvement, despite inherent uncertainty.
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NKD Agility: Your partner in developing engineering excellence

Learn how NKD Agility supports organisations in building engineering excellence through modern practices like performance engineering, testing in production, and leadership.
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Avoid the pick-n-mix branching anti-pattern

Discover how to avoid the pick-n-mix branching anti-pattern in software development. Learn effective strategies to enhance code quality and team trust.
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Transforming Agility: How Azure DevOps Went from Two-Year Releases to 880,000 Deployments

Explores how Azure DevOps shifted from slow, two-year releases to rapid, continuous delivery, highlighting the benefits of fast feedback, agility, and frequent deployments.
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Maximising Deployment Frequency: The Key to Faster Time to Market and Business Success

Explores how increasing deployment frequency, stable environments, and fast feedback loops improve software delivery, reduce time to market, and align with business goals.
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The Sprint is a container for Planning and not necessarily for Delivery

Explore how Scrum can enhance planning without strict delivery schedules. Learn to embrace Continuous Delivery for better software development practices.
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How important is DevOps in continuous delivery of value to customers?

Explains how DevOps and Agile work together to enable continuous delivery, rapid feedback, and customer value in software development and product delivery.
Videos

Is Your Project Ecosystem Truly Agile?

Explains why true agility requires end-to-end automation and short feedback loops, not just Agile teams, to maximise value and efficiency for stakeholders in project delivery.
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Storms of Neglect The Perils of Not Delivering Usable Products in Agile Iterations

Failing to deliver a usable product each agile iteration leads to lost trust, technical debt, poor adaptability, misaligned expectations, low morale, and lack of feedback.
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Embracing Automation: The Key to Transforming Your Development Process and Boosting Confidence

Explores how automation in testing, deployment, and validation streamlines development, reduces technical debt, and builds confidence for teams and customers alike.
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Unlocking Code Quality: The Transformative Power of Frequent Deployments

Explores how frequent code deployments improve code quality, reduce technical debt, enable faster feedback, and support iterative, user-focused software development.
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Evidence-Based Management: The Four Key Value Areas in Scrum

Explains Scrum’s four key value areas—current value, unrealised value, ability to innovate, and time to market—for data-driven product and organisational improvement.
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From Chaos to Clarity: My Journey Through DevOps and the Three Key Challenges to Overcome

Explores a developer’s transition to DevOps, highlighting key challenges: cultural change, toolchain automation, and continuous learning for effective software delivery.
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Getting started with a Definition of Done (DoD)

Explains how to create, apply, and improve a Definition of Done (DoD) in Scrum to ensure software quality, transparency, and consistent delivery of working increments.
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Building a release pipeline with Release Management with Visual Studio 2013

Learn to build a scalable release pipeline with Visual Studio 2013’s integrated release management. Enhance your DevOps practices for continuous delivery success!
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Quality enablement to achieve predictable delivery

Achieve predictable software delivery by establishing quality enablement. Learn key strategies to enhance your development process and reduce bugs.
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If your backlog is not refined then you are doing it wrong

Explains why regular backlog refinement is essential in Scrum, how to make backlog items ready for Sprint Planning, and ways to measure effective refinement.
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Release Management with Team Foundation Server 2012

Enhance your release management strategy with Team Foundation Server 2012. Discover automation techniques and best practices for seamless deployments.
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Professional Scrum Developer (.NET) Training in London

Join the Professional Scrum Developer training in London to enhance your .NET skills, collaborate in teams, and master Agile practices. Sign up now!
Videos

Unlocking the True Power of Continuous Delivery: How Automation Transforms Software Development

Explains how automation in continuous delivery improves software reliability, reduces risk, and enables faster, safer deployments through consistent, rapid feedback loops.
Videos

Unlocking Success in Agile: Why Your Definition of Done is Essential for Quality Delivery

Explains why a clear Definition of Done is vital in Agile and Scrum for quality delivery, transparency, and risk mitigation, with tips for team alignment and improvement.
Videos

Mastering Evidence-Based Management for Agile Success

Learn how Evidence-Based Management uses data to guide Agile teams, improve decision-making, track value, and boost innovation, customer satisfaction, and time to market.
Blog

How Usable Working Products Are Your Ultimate Weapon Against Risks

Delivering usable, working products frequently is key to reducing risk in Agile. Focus on feedback, automation, and lean practices over excessive documentation.
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The fallacy of the rejected backlog item

Explains why rejecting individual backlog items at Sprint Review is a misconception, highlighting Scrum’s focus on learning, collaboration, and delivering a complete increment.
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DOD has made it illegal to do waterfall

The US Department of Defence now requires agile, iterative software development, ending mandatory waterfall methods and influencing global government IT practices.
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I do continuous deliver, why should I Sprint?

Explains why Sprints are valuable even with continuous delivery, highlighting benefits for planning, feedback, communication, and predictability in Scrum teams.
Videos

Unlocking Continuous Delivery: How Feature Flags Transform Software Development

Explains how feature flags enable safe, incremental software releases, support continuous delivery, and use user feedback to improve features before full rollout.
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Create a Release Management pipeline for Professional Developers

Learn to create a Release Management pipeline for developers, enhancing automation and deployment efficiency with Team Foundation Server. Dive in now!
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How Do You Know How Long It Takes to Deliver Value?

Explains how Agile teams can measure and improve Time to Market using key metrics like lead time, cycle time, and time to fix to deliver value to customers faster.
Videos

Navigating Complexity: Why Agile Practices Are Essential for Modern Product Development

Explains how agile practices help teams manage complexity, adapt to change, and deliver value faster in modern product development, compared to traditional methods.
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Quality enablement with Visual Studio 2012

Discover how Visual Studio 2012 enables continuous quality in software development, helping you meet modern user expectations and enhance brand differentiation.
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My first Scrum team in the wild

Discover insights from my first Scrum team experience, highlighting key practices and lessons learned to enhance your agile journey. Join the conversation!
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Unlocking the Superpower of Software Development: How Shifting Left Transforms Quality Assurance

Explains how adopting a shift-left approach in software development improves quality, speeds up delivery, reduces costs, and fosters collaboration by involving QA early.
Workshops

Sprint Review #1

Discover more about “Sprint Review
Videos

Maximise Your Scrum Process: Leveraging Azure DevOps for Agile Success

Learn how to customise Azure DevOps to support Scrum teams, manage backlogs, plan sprints, and improve agile workflows with practical setup and process tips.
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How does a Scrum team decide on a Sprint goal?

Explains how Scrum teams collaboratively define a clear, achievable Sprint goal through early stakeholder input, planning, consensus, and ongoing communication.
Videos

Why Agile Success Relies on Effective Planning: Debunking the Myths of Scrum

Explains why effective planning is essential in Agile and Scrum, debunking myths about planning, and highlights strategies for teams of all sizes to achieve project success.
Blog

How to Set and Achieve Effective Sprint Goals

Learn how to define, craft, and achieve effective Sprint Goals in Scrum, using frameworks like SMART and OKR to align teams, deliver value, and improve accountability.
Videos

Mastering Sprint Planning: Key Principles for Agile Success

Learn essential principles for effective Sprint planning in Agile, including understanding the product backlog, setting clear goals, and fostering true team collaboration.
Videos

Mastering Scrum: Effective Planning and Prioritisation for Agile Success

Learn how to plan and prioritise effectively in Scrum by aligning with business goals, assessing value and risk, and keeping a lean, focused product backlog.
Guides

The Scrum Guide

Discover more about The Scrum Guide and how it can help you in your Agile journey!
Blog

Navigating the Future with a Fine-Tuned Product Backlog

Explains how a well-ordered, refined Product Backlog guides Agile teams, supports goal alignment, and ensures value-driven product development through ongoing prioritisation.
Videos

Transforming Scope Creep into Success: Embrace Agility and Deliver Value in a Changing Market

Learn how to turn scope creep into an advantage by adopting Agile methods, focusing on value delivery, and adapting to changing requirements in dynamic markets.
Recipes

Sprint Review Recipe

Discover more about Sprint Review Recipe and how it can help you in your Agile journey!
Videos

Product Ownership vs. Product Management: Busting the Myth That They're Separate Roles

Explains why product ownership and product management are deeply connected in Scrum, clarifying their roles, focus on value delivery, and the need for agile adaptation.
Videos

Are Your Teams Empowered to Change Requirements Based on User Feedback? If Not, You’re Probably Not Very Agile

Empowering teams to adapt requirements based on user feedback is key to true agility. Learn why backlog updates and team engagement drive better, user-focused products.
Blog

Hiring a Professional Product Owner

Explains the key accountabilities, skills, and behaviours required for a Scrum Product Owner, including hiring trends, role requirements, and practical job specifications.
Videos

Unlocking Success: How Small Experiments Transformed Feature Delivery from 25 to 150 in Software Development

Explores how breaking features into small experiments boosts software delivery, enabling teams to deliver more features, reduce risk, and improve customer-focused products.
Recipes

Sprint Planning Recipe

Discover more about Sprint Planning Recipe and how it can help you in your Agile journey!
Videos

How critical is a Product Owner in developing a great Product Backlog?

Explains why a product owner is essential for shaping, prioritising, and maintaining a focused, lean product backlog that drives effective Agile product development.
Videos

Turning User Feedback into Actionable Work: A Guide to Maximizing Product Value

Learn how to quickly turn user feedback into actionable work items in Agile teams, improving product value through fast feedback loops, prioritisation, and continuous improvement.
Videos

Mastering Product Backlog Management: Essential Skills for Product Owners

Learn the core skills and best practices for effective product backlog management, including risk, value, sizing, learning, and refinement to maximise product delivery.
Videos

Mastering Product Backlog Management: Key Strategies for Agile Success

Learn practical strategies for effective product backlog management in Agile, including prioritisation, refinement, stakeholder engagement, and tools to maximise team value.
Videos

Mastering Prioritisation: How Product Owners Can Drive Value and Accountability

Explains how Product Owners can use effective prioritisation to maximise value, manage budgets, and build accountability through clear communication and stakeholder engagement.
Videos

Unlocking Agile Success: How Empirical Models Transform Project Outcomes

Explains how empirical Agile models improve project outcomes by increasing visibility, enabling change, reducing risk, and delivering value incrementally throughout development.
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Lean Product Development

Minimising waste while maximising learning in product creation.
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One Engineering System

One Engineering System (1ES) is a strategic standardised, integrated framework designed to streamline software development by unifying tools, processes, and practices across teams. It provides a consistent, scalable foundation that supports high-quality, efficient, and secure software delivery.
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Value Stream Mapping

Visualising workflows to identify inefficiencies and optimise value delivery.
    Tags

    GitHub

    GitHub is a platform for version control and collaboration, offering tools for code hosting, CI/CD, project management, and team collaboration.
    Blog

    There Is No Such Thing as a "Junior" Scrum Master

    Argues that the Scrum Master role requires proven mastery and real-world experience, not entry-level skills or certifications, and should be earned within the team, not assigned.
    Videos

    Empowering Teams for Success: The Key to Thriving Product Development

    Explores how empowering and engaging diverse software teams boosts motivation, collaboration, and product quality through trust, feedback, skills development, and shared goals.
    Videos

    The Hidden Costs of Poor Quality Code—and How to Turn It Into a Superpower

    Explores the financial, productivity, and reputational impacts of poor-quality code, and offers practical steps to turn code quality into a competitive advantage.
    Videos

    The Problem with Incompetent Scrum Masters: Why Lack of Skills in Team Context Results in Poor ROI

    Incompetent Scrum Masters reduce team performance and ROI by lacking key skills. Learn how to measure their impact using innovation, usage, and delivery metrics.
    Videos

    Embrace Simplicity: How to Transform Complexity into Continuous Delivery Success

    Explains how simplifying complex software and committing to change enables continuous delivery, highlighting the need for cultural shift, resilience, and ongoing improvement.
    Videos

    Rethinking Continuous Delivery: Why Best Practices Don't Exist in Complex Environments

    Explores why fixed best practices don’t suit complex continuous delivery, highlighting adaptive approaches like audience-based delivery, testing in production, and ongoing improvement.
    Blog

    You are doing it wrong if you are not using test first

    Explains how adopting test-first practices in software development improves quality, reduces bugs, and enables confident continuous delivery by validating requirements early.
    Practices

    Metrics and Reports

    Discover more about Metrics and Reports and how it can help you in your Agile journey!
    Videos

    Transform Your Scrum Team in 90 Days: Strategies for Continuous Delivery and Empowerment

    Learn practical steps to help Scrum teams achieve continuous delivery, clarify business value, integrate feedback, and build empowerment within 90 days for lasting agility.
    Videos

    Building a High-Performance Delivery Engine: Unlocking Success Through Competence and Collaboration

    Explores how competence, collaboration, and agile philosophies drive high-performance software delivery, focusing on business value, continuous improvement, and team empowerment.
    Blog

    Metrics that matter with evidence-based management

    Discover how Evidence-Based Management can enhance your metrics and KPIs for better decision-making in software development. Elevate your team’s performance!
    Blog

    Pragmatism crushes Dogma in the wild

    Explores how practical use of Scrum fosters adaptability and resilience in teams, highlighting the value of flexibility over rigid rules in complex product development.
    Videos

    Special Sprints: Agile Banditry or Risk Management?

    Explores why special sprints like Sprint Zero or hardening sprints undermine Agile by delaying work, increasing risk, and reducing continuous delivery of usable products.
    Videos

    Security by Design Building Secure Software

    Explains how integrating security and quality early in software development—using practices like TDD, pair programming, and continuous feedback—builds robust, reliable systems.
    Videos

    The Overlooked Virtue of Agility: Diligence

    Explores why diligence—consistent attention to quality and standards—is vital in Agile teams, how it’s often overlooked, and practical steps to foster it for lasting success.
    Guides

    Detecting Agile BS

    Discover more about Detecting Agile BS and how it can help you in your Agile journey!
    Blog

    Can the Definition of Done change per Sprint?

    The Definition of Done can evolve to improve quality but should not be weakened or vary per backlog item. Consistency ensures transparency and reliable product increments.
    Blog

    Continuous value delivery with modern business applications

    Discover how modern business applications enable continuous value delivery, transforming software development practices for happier consumers and faster updates.
    Videos

    Detecting Agile BS: Lessons from the US Department of Defense

    Learn how to spot fake Agile practices using six key questions from the US Department of Defense, and discover steps to assess and improve true Agile maturity in organisations.
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    Work can flow across the Sprint boundary

    Explains how allowing work to flow across Sprint boundaries in Scrum can improve team throughput, as long as the Sprint Goal and Definition of Done are maintained.
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    Testing in the modern application lifecycle

    Explore modern manual testing in agile development. Learn to integrate tools and streamline processes for effective quality assurance in your application lifecycle.
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    Unlocking the Future of Software Development: Why Automation is Your Key to Success

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    NDC London: Second Look, Team Foundation Server & VSO

    Join Martin Hinshelwood at NDC London for a deep dive into Team Foundation Server and VSO, showcasing powerful ALM features and live demos. Don’t miss out!
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    Risk Mitigation: Agile Usable Products vs Documentation in Traditional Project Management

    Compares Agile’s risk mitigation through incremental, usable products with traditional project management’s reliance on documentation, highlighting adaptability and validation.
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    My journey into Professional Scrum

    Explore my journey into Professional Scrum and discover how agile practices can transform software development and enhance business agility. Join me!
    Videos

    Stop Starting and Start Finishing: The Key to Team Success

    Multitasking reduces team productivity. Learn how focusing on finishing tasks, limiting work in progress, and value-based prioritisation boosts efficiency and business value.
    Blog

    There is no place like production

    Validating product value requires releasing features to real users in production, gathering feedback, and measuring usage, satisfaction, and business impact for improvement.
    Blog

    TFS for cross team and cross business line work item tracking

    Discover effective strategies for cross-team collaboration in TFS, enhancing work item tracking and project management for software delivery across divisions.
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    Balancing Speed and Stability: Why Quality Should Always Come First in Delivery Management

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    Recipes

    Daily Scrum Recipe

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    Guides

    Manifesto for Agile Software Development

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    7 deadly sins of Agile: Gluttony

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    Professional Scrum Foundations in Alameda, California

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    What's in a burndown?

    Discover the essentials of burndown charts in Agile. Learn how to visualize progress and enhance team communication for successful sprints.
    Tags

    Acceptance Test Driven Development

    Drive high-quality software development with Acceptance Test Driven Development (ATDD). Define clear, testable acceptance criteria before implementation to ensure alignment with business needs.
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      Standard Environments for Automated Deployment and Testing

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      Automated Testing in a modern application lifecycle

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      Bridging the Gap: How to Align Your Organisation for Successful Agile Product Management

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      The Importance of Validation in Product Development: A Strategic Approach

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      Rethinking Backlog Management: Why a Flat Structure Boosts Agility and Value Delivery

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      Why should I use Visual Studio ALM

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      Execute Tests with Release Management for Visual Studio 2013

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      How Visual Studio 2010 and Team Foundation Server enable Compliance

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      Who Should Lead the Sprint Review? Unpacking the Role of the Product Owner in Agile Success

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      The Synergy Between Product Management and Product Development in Agile Environments

      Explains how close collaboration between product management and product development in agile teams drives market value, innovation, and continuous product improvement.
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      Learn how to avoid common mistakes in Azure DevOps, improve agile workflows, maintain traceability, and simplify processes for better team productivity and project success.
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      What should be top of mind when a Scrum team prepare for a Sprint review?

      Learn how Scrum teams can boost Sprint review success by engaging stakeholders, tailoring communication, and focusing on value, transparency, and active participation.
      Videos

      What is Sprint Planning?

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      Blog

      Deployment documentation

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      Videos

      Transform Your Product Development: Unleash the Power of Experimentation and Collaboration

      Learn practical strategies to boost product development by using experimentation, agile methods, and collaboration to increase user value, reduce waste, and improve ROI.
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      Sprint Goal is an Immediate Tactical Goal

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      Practices

      Sprint Planning Event

      Discover more about Sprint Planning Event and how it can help you in your Agile journey!

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