Rethinking Capacity Planning
Explores how effective capacity planning shifts focus from individual hours to system-level flow, using Lean and Agile principles to improve …
A principle is a fundamental, actionable belief or guiding rule that shapes decision-making and team behaviour in an organisation.

A principle is a fundamental, actionable belief or guiding rule that shapes decision-making and behaviour within an organisation. It serves as a framework for action, ensuring that teams know how to approach their work in alignment with the organisation’s broader goals and values.
Principles provide clarity in dynamic environments. They are not abstract ideals but actionable guides that teams rely on to navigate complexity and uncertainty. For example, the principle of Empiricism encourages teams to make decisions based on evidence and experience, helping to ensure that choices are grounded in real-world data rather than assumptions. Similarly, the principle of Self-Management enables teams to organise themselves, take ownership of their work, and make decisions autonomously, which fosters empowerment and accountability.
Unlike values, which express what an organisation stands for, principles are actionable and directly influence behaviour. For example, the Continuous Improvement principle emphasises the need for teams to reflect on their processes and outcomes, striving to enhance their performance over time. This action-oriented focus ensures that principles don’t just shape what teams care about but also how they execute.
Principles also differ from tenets in that they are not specific doctrines or philosophies; they are guidelines that teams can actively apply to improve their processes. For instance, the principle of Adaptability encourages teams to respond to changing environments, ensuring they remain flexible and resilient.
The long-term value of principles lies in their systemic nature. They provide a stable foundation for decision-making across all levels of the organisation. Whether it’s delivering value to customers, fostering a culture of learning and collaboration, or driving innovation, principles provide a consistent and coherent framework for achieving goals.
In summary, principles are the guiding beliefs that inform decision-making and influence how teams approach their work. They ensure alignment, drive continuous improvement, and enable teams to navigate challenges with confidence. By embedding these principles in the organisation’s culture, teams can adapt to change while staying focused on delivering sustainable value.
Explores how effective capacity planning shifts focus from individual hours to system-level flow, using Lean and Agile principles to improve …
Scrum is a a **social technology** for building **adaptive solutions** it focuses on delivering the **highest business value** in the **shortest …
Learn to apply Evidence-Based Management for agile leadership, focusing on empiricism, customer value, key metrics, and data-driven decision-making to …
Continuous Improvement is the ongoing practice of relentless reflection and adaptation, driven by empirical evidence, aimed at consistently enhancing …
Explains how evidence-based portfolio management helps organisations extend agile practices beyond teams, enabling greater responsiveness and improved …
AI exposes that coding was never the main bottleneck in software delivery; real constraints are in system flow, team practices, and organisational …
Common Goals are a first principle of effective delivery. They align strategy with execution, enabling every decision, every Sprint, and every line of …
Minimising waste and maximising value through iterative learning and continuous improvement.
Explains how empiricism, continuous observation, inspection, and adaptation, drives Agile success by enabling teams to respond effectively to real …
Learn the three core Kanban principles, visualising workflow, actively managing tasks, and continuous improvement, to boost team efficiency, …
Compares “flow of value” and “flow of work” in Kanban, explaining why only validated outcomes count as value and stressing the need for evidence, …
Discover why “done” means live in production, not just code complete. Learn to deliver real value, close feedback loops, and drive outcomes that …
Strategies for iterative and continuous value delivery to customers.
A practical framework guiding organisations to adopt AI by prioritising real problems, clarifying context, and enabling adaptive, evidence-based …
Scrum can drive organisational change, not just product features, by using backlogs, teams, and feedback to enable real, evidence-based agility across …
Open Space Agile is an approach to organisational agility that applies the principles of Open Space Technology, a self-organising, agenda-free format …
Explains why consistent delivery of usable increments is essential in Scrum, highlighting the Scrum Master's accountability for ensuring transparency, …
Transform your definition of done into a strategic advantage, deliver real value, reduce risk, and drive business impact with every sprint.
Explains how Scrum supports continuous flow and agility by prioritising Sprint Goals, Done increments, CI/CD practices, and outcomes over rigid sprint …
Agentic Engineering is the deliberate design and practice of software development that maximises the agency of both humans and intelligent systems. It …
Using hypothesis-driven approaches to test ideas and validate assumptions in agile workflows.
Explains how true self-management in Scrum requires active, disciplined effort from Product Owners, Scrum Masters, and Developers, not chaos or lack …
Agentic Agility is the ability for humans and AI to take intentional, adaptive action within socio-technical environments, enabling continuous …
Explores how focusing on Scrum’s core principles, empiricism, transparency, and value delivery, leads to true agile success, beyond just following …
Teams struggle not from lacking frameworks, but from ignoring feedback. Success depends on acting on signals, fostering safety, and empowering real …
Explores how empowering Agile teams to adapt their processes boosts flexibility, continuous improvement, collaboration, and maximises value and return …
The end of a Sprint is a checkpoint for review and adaptation, not a deadline. Focus on flow, learning, and continuous improvement over strict task …
Explains why delivering working software to users every iteration is vital in Agile, highlighting feedback, value, and practical steps for continuous …
Explains how self-managing teams in Scrum need structure and leadership, clarifying the Scrum Master's role in maintaining clarity, alignment, and …
Learn how using empirical, data-driven methods can improve decision-making, foster continuous improvement, and build trust through transparent, …
A strategy focused on maximising value while minimising waste, originating from the Toyota Production System.
Outlines core Agile values and principles for software development, emphasising collaboration, adaptability, working software, customer focus, and …
Tightening the loop between delivery and learning to ensure products meet real needs.
Explores how questioning, continuous improvement, and team empowerment drive Agile success, helping organisations adapt quickly, spot inefficiencies, …
Drive change with Agile Leadership. Foster adaptability, empower teams, and create a culture of continuous improvement.
Apply Systems Thinking to understand complexity, improve decision-making, and drive sustainable organisational change.
Deliver what matters. Shape systems and decisions around customer outcomes, not internal convenience.
Tracking individual cycle time can harm team performance by encouraging task cherry-picking, reduced collaboration, and lower quality, without …
Undelivered software provides no value. Frequent, iterative releases reduce risk, cost, and failure, enabling faster learning and real user impact in …
The Agile ideal: teams with all the skills needed to deliver end-to-end value.
Explores how fear hinders true agility in teams, emphasising the need to foster courage and trust for effective Agile, Scrum, and DevOps practices and …
Ensuring openness and visibility in agile processes to build trust and accountability.
Agnostic Agile is a movement that promotes ethical, context-driven agility by prioritising principles over rigid frameworks. Championed by thought …
A practical guide to Evidence-Based Management, showing how organisations use experiments, feedback, and key value areas to improve value delivery …
Explains why promoting code through multiple branches slows delivery, increases risk, and suggests GitHub Flow or Release Flow as simpler, safer …
Optimising how often software is deployed to enhance feedback loops and value delivery.
Explores how using metrics and visual tools enhances workflow transparency, helps identify improvement areas, and supports a culture of continuous …
A London flood shut down most datacentres, but Rackspace stayed online by regularly live-testing failures, proving true resilience comes from …
Testing product ideas with real users to ensure market fit and customer value.
Explains why empowering teams to adapt their processes boosts agility, reduces waste, and fosters innovation, using real-world examples and practical …
Enable seamless collaboration with Asynchronous Development. Improve efficiency, flexibility, and delivery across distributed teams.
Multitasking reduces team productivity. Learn how focusing on finishing tasks, limiting work in progress, and value-based prioritisation boosts …
Explores how applying 'less is more' in Agile boosts productivity and quality by focusing on high-value tasks, reducing waste, and streamlining team …
Measuring individual cycle time in Kanban misleads teams, hides real bottlenecks, and harms flow. Focus on system-wide metrics like PCE, WIP, and …
Promoting high standards in software craftsmanship and development practices.
Measuring individual cycle time overlooks team performance and system bottlenecks. Focus on lead time, throughput, and process efficiency to improve …
Learn how to spot fake Agile practices using six key questions from the US Department of Defense, and discover steps to assess and improve true Agile …
Explores key qualities of an effective Scrum Master, focusing on team empowerment, backlog management, collaboration, and removing organisational …
Explores why focusing on value delivery and psychological safety leads to better Agile team outcomes than fixating on estimates, output metrics, or …
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.

Boeing
Boxit Document Solutions

Workday

Illumina

Healthgrades

Xceptor - Process and Data Automation

YearUp.org

Ericson

Slicedbread

MacDonald Humfrey (Automation) Ltd.

Epic Games

SuperControl

Microsoft

Alignment Healthcare

Lockheed Martin

Deliotte

Genus Breeding Ltd

Higher Education Statistics Agency

Department of Work and Pensions (UK)

Royal Air Force

Washington Department of Transport

Ghana Police Service

New Hampshire Supreme Court

Washington Department of Enterprise Services

MacDonald Humfrey (Automation) Ltd.

Bistech

Boeing

DFDS

Hubtel Ghana

Kongsberg Maritime