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Evidence Based Leadership

Harnessing data-driven insights to enhance leadership effectiveness and foster continuous improvement in dynamic environments.

Applying empirical evidence to drive leadership decisions and improvements.

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https://nkdagility.com/resources/evidence-based-leadership/

Overview

Evidence Based Leadership is a strategic approach that utilises empirical data to inform decision-making and drive improvements within an organisation. This concept is crucial for fostering a culture of accountability and transparency, enabling leaders to make informed choices that align with the organisation’s goals and the needs of its teams. By relying on measurable outcomes and real-time feedback, leaders can identify what works, what doesn’t, and why, thus facilitating a more adaptive and responsive organisational environment.

This approach empowers teams to deliver value predictably and sustainably by creating a framework where decisions are grounded in evidence rather than intuition or tradition. It encourages continuous learning and adaptation, allowing organisations to respond effectively to changing market conditions and customer needs. Evidence Based Leadership also promotes a long-term perspective, focusing on systemic improvements that enhance overall performance and resilience.

By integrating data-driven insights into leadership practices, organisations can cultivate a culture of experimentation and innovation, where teams feel supported to test hypotheses and learn from their experiences. This not only enhances team motivation and engagement but also drives a more effective alignment between strategic objectives and operational execution, ultimately leading to improved outcomes and value delivery.

Learn More about Evidence Based Leadership

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Evidence Based Management

Evidence-Based Management (EBM) is a strategy for improving an organisation’s ability to deliver value by making decisions based on evidence, not opinion. It enables data-informed investment in agility, innovation, and outcomes rather than output.
Videos

Evidence-Based Management: The Four Key Value Areas in Scrum

Explains Scrum’s four key value areas—current value, unrealised value, ability to innovate, and time to market—for data-driven product and organisational improvement.
Blog

Metrics that matter with evidence-based management

Discover how Evidence-Based Management can enhance your metrics and KPIs for better decision-making in software development. Elevate your team’s performance!
Videos

Mastering Evidence-Based Management for Agile Success

Learn how Evidence-Based Management uses data to guide Agile teams, improve decision-making, track value, and boost innovation, customer satisfaction, and time to market.
Guides

The Evidence-Based Management Guide: Improving Value Delivery under Conditions of Uncertainty

Discover more about “The Evidence-Based Management Guide and how it can help you in your Agile journey!
Guides

The Evidence-Based Management Guide Improving Value Delivery under Conditions of Uncertainty

Discover more about The Evidence-Based Management Guide
Blog

What my father taught me about Evidence-based Management (34 years before it was invented!)

Discover how my father’s insights on Evidence-based Management transformed a failing business 34 years before its inception. Learn to optimize value and agility!
Videos

Mastering Evidence-Based Management in Agile: Inform, Don’t Control

Explains how to use data in Agile management to guide decisions and behaviours, focusing on informed outcomes without letting metrics control teams or stifle value delivery.
Videos

The Importance of Evidence-Based Management in Agile Environments

Explains how evidence-based management helps Agile teams use data and key metrics to measure progress, make informed decisions, and drive continuous improvement.
Videos

Evidence-Based Management: The Key to Agile Success

Evidence-based management uses data-driven decisions to help organisations achieve business outcomes, adapt to market changes, and maximise value beyond agile processes.
Videos

Harnessing Evidence-Based Management: Transform Your Decision-Making with Data-Driven Insights

Learn how evidence-based management uses data and purposeful metrics to inform decisions, shape behaviours, and drive continuous improvement in organisations.
Videos

Unlocking Business Value: The Power of Evidence-Based Management for Effective Leadership

Explains how evidence-based management uses data-driven decisions and tailored metrics to boost business value, leadership effectiveness, and organisational innovation.
Videos

How Do You Know the Value Currently Delivered in Your Organization?

Learn how Evidence-Based Management helps organisations measure delivered value using key metrics like customer satisfaction, employee engagement, and product usage data.
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Unrealised Value

Unrealized Value is one of the four key value areas of Evidence‑Based Management and represents a group of measures focused on the potential value that could be captured with further improvements. Instead of being a single metric, it includes various indicators that assess untapped opportunities, such as latent market demand or areas for innovation. These combined measures offer insight into how much additional value remains available for the organization.
Videos

How to Measure Your Organization's Ability to Improve Value Through Innovation

Learn how to assess and improve your organisation’s innovation capability using evidence-based management and key metrics like technical debt, innovation rate, and complexity.
Blog

Evidence-based Management: Gathering the metrics

Explains how to gather key metrics for evidence-based management in software organisations, focusing on value delivery, time to market, and ability to innovate.
Videos

The Power of Metrics: Why PAL-EBM is Essential for Your Organization

Learn how evidence-based metrics drive organisational success, avoid negative behaviours, and enable transparent, data-driven decisions for leaders and teams at all levels.
Videos

How Do You Know How Long It Takes to Deliver Value?

Explains how Agile teams can measure and improve Time to Market using key metrics like lead time, cycle time, and time to fix to deliver value to customers faster.
Videos

The Importance of Validation in Product Development: A Strategic Approach

Explains why validating product features is essential, highlighting hypothesis-driven development, data collection, and evidence-based decisions to maximise long-term product value.
Videos

Transform Your Leadership: The Power of Evidence-Based Management in Agile

Discover how evidence-based management empowers Agile leaders to make data-driven decisions, foster continuous improvement, and boost team performance and collaboration.
Videos

The Strategic Imperative: Empowering Teams with Vision, Goals, and Direction

Explores how clear vision, goals, and evidence-based management empower teams, improve alignment, and foster autonomy, engagement, and effective decision-making in organisations.
Blog

Product Goal is an Intermediate Strategic Goal

Explains how product goals serve as intermediate strategic goals, guiding agile organisations through uncertainty using experimentation, outcomes, and data-driven discovery.
Videos

Mastering Outcomes: How Evidence-Based Management Transforms Your Project Success

Learn how evidence-based management uses clear outcomes and targeted metrics to improve project success, enabling informed decisions and continuous improvement.
Videos

Understanding the Difference: Traditional Management vs. Evidence-Based Management

Explains how traditional management relies on authority and intuition, while evidence-based management uses data, analysis, and meaningful metrics for better decisions.
Videos

How to Discover Unrealized Value in Your Product

Learn how to identify and measure unrealised value in your product using Evidence-Based Management, key metrics, and actionable steps to improve customer satisfaction and growth.
Videos

Harnessing the Power of Empiricism: Transform Your Decision-Making with Data-Driven Insights

Learn how using empirical, data-driven methods can improve decision-making, foster continuous improvement, and build trust through transparent, evidence-based actions.
Videos

The Problem with Incompetent Scrum Masters: Why Lack of Skills in Team Context Results in Poor ROI

Incompetent Scrum Masters reduce team performance and ROI by lacking key skills. Learn how to measure their impact using innovation, usage, and delivery metrics.
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Continuous Improvement

Continuous Improvement is the ongoing practice of relentless reflection and adaptation, driven by empirical evidence, aimed at consistently enhancing processes, products, and team effectiveness. It embodies a commitment to incremental and measurable advancements, fostering a culture of proactive experimentation, rapid feedback, and learning to achieve sustainable and strategic business agility.
Practices

Metrics and Reports

Discover more about Metrics and Reports and how it can help you in your Agile journey!
Videos

Unlocking the Power of Immersive Learning for Product Management

Explores how immersive learning in product management blends practical assignments, evidence-based metrics, and reflection to drive real organisational change and improvement.
Blog

Announcing Professional Agile Leadership with Evidence-Based Management Training (PAL-EBM) from Scrum.org

Learn about Scrum.org’s new PAL-EBM training, which helps leaders use evidence-based management and custom metrics to align teams with organisational vision and goals.
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Time to Market

Time to Market is one of the four key value areas of Evidence‑Based Management that focuses on organizational capability. It is not a single measure but a group of metrics that evaluate the speed at which ideas are transformed into deliverable products or features. This collection of measures may include lead time, cycle time, and overall development duration—providing a comprehensive view of how quickly value reaches the customer.
Videos

Mastering Evidence-Based Management (EBM) for Product Owners: Maximizing Value Delivery

Learn how product owners use Evidence-Based Management (EBM) to make data-driven decisions, track key value metrics, and maximise product value and team engagement.
Course

Professional Agile Leadership - Evidence-Based Management (PAL-EBM)

Scrum.org created the Evidence-Based Management™ (EBM) framework which is an Agile approach to help leaders guide their teams toward continuously improving customer outcomes, organizational capabilities, and business results. EBM focuses on customer value and intentional experimentation to systematically improve an organization’s performance and achieve its strategic goals.
Videos

Unlocking Unrealised Value: The Key to Elevating Your Product Development Strategy

Explains how identifying and validating unrealised value, understanding user needs, and rapid feedback loops can enhance product development and maximise user impact.

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