Evidence-Based Management in Agile
Explains how to use data in Agile management to guide decisions and behaviours, focusing on informed outcomes without letting metrics control teams or …
Deliver what matters. Shape systems and decisions around customer outcomes, not internal convenience.

Customer Focus is the lens through which all meaningful delivery is measured. It’s not about opinions. It’s about outcomes. If your product doesn’t change customer behaviour, it doesn’t matter how elegant the code is or how smooth the deployment was.
Customer Focus drives:
If you’re optimising team velocity, delivery cadence, or engineering throughput without validating customer value, you’re reinforcing the wrong system.
Expect clarity. Expect discipline. Expect work that doesn’t just move fast, but moves in the right direction.
Customer Focus demands that every system of work stays anchored in the only metric that matters: did we deliver something valuable to our customer?
Explains how to use data in Agile management to guide decisions and behaviours, focusing on informed outcomes without letting metrics control teams or …
Building the Minimum Viable Product to test ideas and validate market assumptions quickly.
Explores how deeper user understanding, data-driven decisions, and stakeholder collaboration lead to more effective, user-centred software development …
Learn to identify, challenge, and validate assumptions in product development, avoid the “Feature Factory” trap, and build products that truly meet …
A skilled product owner drives teams to build valuable solutions, anticipate customer needs, and deliver features that create real business impact—not …
The biggest challenge with new scrum teams is overcoming misconceptions about scrum and shifting focus from process mechanics to core agile principles …
Unlock your team's true potential—discover why a powerful definition of done drives real business impact, customer value, and lasting competitive …
Optimising how often software is deployed to enhance feedback loops and value delivery.
Learn to spot six key signs of sloth in Agile teams, including missed deliveries, ignored feedback, rigid processes, and lack of adaptation, to …
Explores why Scrum's "twice the work in half the time" claim is misleading, emphasising value over output and the importance of realistic expectations …
Explores how Agile teams can avoid overloading backlogs, Sprints, and products by focusing on prioritisation, value delivery, and lean, effective …
The Product Owner is an accountability in Scrum, responsible for maximising product value through effective backlog management and stakeholder …
Explores how unchecked pride can harm Agile teams, stressing data-driven decisions, learning from failure, and balancing confidence with humility for …
Defines the Product Goal as a clear, measurable objective in the Product Backlog that guides Scrum Teams, ensuring focus, transparency, and alignment …
Explains how DevOps and Agile work together to enable continuous delivery, rapid feedback, and customer value in software development and product …
Explains how empiricism—continuous observation, inspection, and adaptation—drives Agile success by enabling teams to respond effectively to real …
Explains how project management mindsets in Product Owners can harm Agile teams, and offers practical strategies to promote value-driven, …
Explores why fixed best practices don't suit complex continuous delivery, highlighting adaptive approaches like audience-based delivery, testing in …
Learn how to plan and prioritise effectively in Scrum by aligning with business goals, assessing value and risk, and keeping a lean, focused product …
The PSU course bridges the gap in product development by integrating user experience and design into Scrum, enabling teams to deliver more valuable, …
Learn how to align teams, stakeholders, and processes for effective agile product management by fostering shared goals, clear communication, and …
Explains why effective product backlog management is vital in Agile, highlights common pitfalls, and offers practical tips to improve team focus, …
We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.

Teleplan

Graham & Brown

Lockheed Martin

Genus Breeding Ltd

Higher Education Statistics Agency

ALS Life Sciences

Capita Secure Information Solutions Ltd

Healthgrades

Microsoft
CR2

Illumina

Slicedbread

Alignment Healthcare

Epic Games

MacDonald Humfrey (Automation) Ltd.

Workday

Ericson

YearUp.org

New Hampshire Supreme Court

Washington Department of Transport

Royal Air Force

Ghana Police Service

Nottingham County Council

Department of Work and Pensions (UK)

Jack Links

MacDonald Humfrey (Automation) Ltd.

Philips

Capita Secure Information Solutions Ltd

Workday

Boeing