🚀 Build an AI Roadmap Your Company Believes In

Solve the problems you have, not the ones you imagine.

95% of generative AI pilot projects are failing. The biggest reason? Teams jump to technology without first solving real problems.

Kendall’s Opportunity & Context Sourcing Engagements align leaders and teams around high-impact problems, capturing structured context that fuels smarter AI adoption and measurable ROI.

Why The Kendall Framework

Our mission is clear: empower teams to identify high-impact AI opportunities and build the skills to manage AI operations.

The Kendall Framework combines collaboration, prioritisation, and structured context building methods (like Problem Curation and Context 360°). This creates a clear, repeatable path to AI value.

The Kendall Framework matters because it gives organisations a disciplined, problem-first way to adopt AI that avoids chasing trends and wasted investment. By focusing on real problems, clear context, and measurable outcomes, it ensures AI efforts stay aligned with business goals. Defined roles provide accountability, structured artefacts and events create transparency, and regular inspection fosters continuous learning. The result is AI adoption that is purposeful, trustworthy, and delivers sustained value.

Clarity on Where AI Pays Off – Our workshops cut through noise to reveal the highest-impact problems, so you invest in what matters.

Smarter AI, Faster Returns – Context captured during the process becomes fuel for better, more accurate AI performance.

Alignment Across the Business – Engaging your team builds buy-in and confidence, reducing resistance and speeding adoption.

Actionable, Data-Driven Outputs – Walk away with a clear roadmap and structured data you can use immediately to guide decisions.

Reduced Risk and Quick Wins – By focusing on the right opportunities first, you save time, avoid missteps, and see results sooner.

Team Alignment. AI Acceleration.

Align & Train Your Team

Team trained on AI literacy and the Kendall Framework.

Generate Strategic AI Context

Create structured, real-world data from your team to power AI performance.

Prioritise Use Cases

Use problem curation to focus your AI roadmap on the areas where it will matter most.

Execute with Confidence

Leave with a working AI model, skills to build more, and a roadmap tailored to your goals.

What Customers Are Saying

MCLE

“The Kendall Project made abstract AI concepts tangible and actionable. We walked away with a clear direction, a more empowered team, and a practical framework for leveraging AI in our work. It was a smart investment, worth every penny.”

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CustomGPT

“The Kendall Project helps you prioritise what truly matters. Engaging the team from the start uncovered shared challenges, aligned priorities, and enabled solutions with immediate support.”

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How It Works

Collaborative Workshops

Harness your team’s knowledge in structured sessions that surface real challenges, foster alignment, and spark actionable AI opportunities.

Problem-First Discovery

Capture your organisation’s toughest challenges in Problem Context Blocks, turning pain points into AI-ready opportunities.

Team-Driven Prioritisation

Use structured voting and scoring to rank problems by impact, building consensus and focusing energy on what matters most.

Roadmap & Readiness Report

Turn insights into action with a clear, prioritised AI roadmap and readiness assessments tailored to your organisation.

Industrial-Grade Context

Transform gathered data into structured context, fueling smarter AI systems and future-ready decisions.

AI success starts with solving the right problems. Book a Free Consultation with Martin Hinshelwood today to explore how quarterly or half-yearly sourcing events can set your organisation on the path to sustainable AI adoption. Schedule My Consultation

Our Happy Clients

We partner with businesses across diverse industries, including finance, insurance, healthcare, pharmaceuticals, technology, engineering, transportation, hospitality, entertainment, legal, government, and military sectors.